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Bird & Branch Design

Bird & Branch Design

Design that Connects & Converts

Stand out through strategic, story driven design

Branding services with soul, strategy & story at the heart.

Your business isn’t just a logo or a colour palette – it’s an experience.
A feeling. A story waiting to be told.

At Bird & Branch Design, I create purposeful brand identities that capture the essence of your business and connect deeply with the people you’re here to serve. Whether you’re just starting out or ready to elevate, each package is designed to blend beautiful visuals with strategic thinking – so your brand not only looks the part, but feels right too.

explore our brand packages

Just Hatched

Perfect for fledgling businesses in the start up phase. You don’t have a huge budget, but you understand the importance of investing in your brand from the start.

investment from
$1,499

Learn More

The Signature Branch

For established businesses who want to elevate their brand visuals.
Your current brand isn’t serving your biz, and you want something that just screams YOU.

investment from
$2,999

Learn More

Two Birds, One Brand

Give me the lot! A brand that tells your story and reaches your dream customers, which not only looks amazing, but is built on solid foundations of design AND strategy.

investment from
$6,499

Learn More

Just Hatched

Perfect for
  • Perfect for fledgling businesses in the start-up phase, or you have been running for a little while
  • You’re ready to hand your brand over to a professional, but don’t have a huge budget.
  • You don’t need all the extra bits and bobs, you just want a logo, colour palette and fonts so you can go kick biz goals while looking amazing!
inclusions
  • Brand Questionnaire
  • On-site or phone meeting
  • Moodboard & Logo Concept (with up to 3 rounds of revisions included}
  • Primary Logo, secondary logovariations & brand mark
  • Colour palette and brand fonts
  • Professional setup of print-ready and web-ready files,
    along with a comprehensive file format guide to ensure correct usage
  • 1 Page Digital Brand Style Guide
ADD ONS
  • Business Card Design + Printing from $250
  • Letterhead/Invoice Template $120
  • Social Media Template Pack from $150
  • Core Brand Messaging {includes brand values, purpose + vision & tone of voice document} from $990
investment

From $1,499

Timeline

3 – 4 weeks

Sign me up

The Signature Branch

Perfect for
  • Established businesses who are wanting to elevate their brand’s visuals, or new businesses who want to lay solid foundations.
  • Those who appreciate the importance of investing in strong branding.
  • If your current logo just isn’t serving your biz and you would like to create a brand that screams YOU
inclusions
  • Brand Questionnaire
  • On-site or phone meeting
  • Moodboard & Logo Concept (with up to 3 rounds of revisions included}
  • Logo variations, icon/sub-logos & 2 patterns/graphics to suit brand
  • Professional setup of print-ready and web-ready files, along with a comprehensive file format guide to ensure correct usage
  • Brand Guidelines (your comprehensive instruction manual complete with logo usage, mockups, typography, colour codes & more)
  • Business Card Design + Printing for 1000 cards
    {can be substituted with add-on if not required}
  • Email Signature
  • Social Media Cover Photo/Profile Pics and
    Starter Template Pack x5
ADD ONS
  • Letterhead/Invoice Template $120
  • Social Media Template Pack from $150
  • Customer Pain Points + Content Pillars POA
  • Core Brand Messaging {includes brand values, purpose + vision & tone of voice document} from $990
investment

From $2.999

Timeline

4 – 6 weeks

Sign me up

Two Birds, One Brand

Perfect if
  • You want clarity within your established brand, or want to take your business to the next level
  • Have your offer and market positioning locked down, but are feeling a bit stale and in need of a refresh
  • Your business is growing {yay!} and you need to lay strong foundations
  • You’re just starting out but want to ensure you start on the right foot with a team of experts who will support you in your brand’s conception and evolution (invest right from the start)
inclusions

Everything in the Visual Identity Package, PLUS

  • Internal + External Audit
  • Benefits & Value proposition
  • Core Customer Challenge
  • Purpose & Vision
  • Values & Belief
  • Character & Personality
  • Brand Tone of Voice
  • Brand Story
  • Client Avatar
ADD ONS
  • Business Card Design + Printing from $250
  • Letterhead/Invoice Template $120
  • Social Media Template Pack from $150
  • Packaging Design
  • Communications Strategy
  • Content Pillars
  • Social Media Recommendations
investment

From $6,499

Timeline

6 – 8 weeks

Learn More

Have an existing brand that needs some love?

Check out the below packages if you need some clarity, more brand assets or an existing brand refresh.

Brand Audit

$395

(The cost of your Brand Audit is discounted off future Branding Packages)

PERFECT IF

You have an existing brand BUT

– Your business is new and you’re in the process of establishing your brand goals and direction

– You’re feeling unsure of your brand direction or feel like you don’t have a strong or consistent brand

– Your business growth is starting to stagnate

– You are considering a rebrand of your business

INCLUSIONS

– Brand Clarity Questionnaire

– 1:1 60 minute session on-site or via Zoom

– Report and moodboard with recommendations on your visual identity, such as your logo, brand colours, typography, and its consistency and use

– Follow-up session to go through your Brand Audit Report

Brand Assets

from

$495

PERFECT IF

– You have an existing logo, but you don’t have a colour palette or brand fonts to compliment it.

– You might want to add a variant of your logo to your brand, or create an icon or sub-logo

INCLUSIONS

– One-page digital ‘Brand Board’ with colour palette (with CMYK, RGB and Pantone versions) and brand fonts.

– All file types for your new assets

(This is not considered a rebrand, but building on an existing logo/brand)

Brand Refresh

from

$695

PERFECT IF

You have an existing brand BUT

– You’ve been running your business for a while now, and finally have the funds to dedicate to refining your logo into a full brand.

– You had a logo created when you started your biz, but you don’t have all the necessary assets and files or brand manual to get the most out of your brand.

– You might want to add some sub-logos, icons or patterns to your branding or refresh or slightly modify your existing logo

INCLUSIONS

– Logo Refresh Concept

– Logo variations (including all files for print + web use), icon/sub-logos

– Digital Brand Board

(This is not considered a rebrand, but building on an existing logo/brand)

What Happens Next?

After your free discovery call, if we’re a good fit and you decide you’d like to work together, I require a 25% deposit to lock in your project, and you’ll receive your contract and brand questionnaire to kick off. When your start date arrives, you’ll be required to pay 50% of the remaining total before I start designing, then the remainder when your project is complete and ready for delivery.

Ready to fall madly in love with your brand?

Let's Work Together

Get in touch with me via my contact form and leave me all the juicy details about your project, and we’ll schedule in a free discovery call.

CONTACT ME
haute-stock-photography-opt-in-freebie-1-website

Let’s work together

Get in touch with me via my contact form and leave me all the juicy details about your project, and we’ll schedule in a free discovery call.

Get in touch

let's create a brand with soul, that tells your story

If you want to build a brand that looks as great as it feels, connects with your audience and takes your biz from strength to strength, book a call below or fill out the form on my Contact Page and I’ll get back to you!

book a free call
CONTACT ME

@birdandbranchdesign

  • You’ve poured your heart into your business, and now you’re ready for a brand that reflects that. You might be feeling stuck with visuals that no longer match your direction, or maybe you’re just starting out and want to get it right from the beginning. You know that branding is more than just a pretty logo- it’s your story, your values, your personality. I work with passionate, soul-led business owners who are ready to invest in branding and design that feels like them and connects with the people they’re here to serve. Whether it is new branding for your biz, a custom website, social media graphics or design for your next event or promotion, I can bring your story to life through thoughtful, strategic design. Stunning brand photos by the amazing @fleurandmaephotography in my home away from home, @empire_theatre 🫶
  • Hi I'm Renae, the designer behind Bird & Branch, and a small business owner myself. I understand the messy middle, the to-do list overwhelm, the perfectionism trap. But I also know how powerful it is when your brand truly feels like you. With a degree in visual arts and communication and over a decade in design, I’ve seen how branding can transform not just how a business looks, but how it’s understood, remembered, and valued. When I'm not designing beautiful brands, you’ll find me running a music shop with my musician husband, parenting two energetic little humans, or indulging my inner nanna with cross-stitch, cuppas, and board games (rules are non-negotiable). I’m a left-handed, trombone-playing introvert with a deep love of storytelling. Writing, art or music, they’re all different ways of telling a story and I love them all, but ultimately they achieve the same thing- emotion and connection. I love working with passionate, values-led business owners who care deeply about what they do and want their branding to reflect that. People with big hearts, thoughtful ideas, and a story worth telling. Does this sound like you? I'd love to help you out!
  • Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
  • Today is International Hyperemesis Gravidarum Day. It’s not something I talk about often, but I lived through it- twice. And it was one of the hardest things I’ve ever experienced. HG isn’t just “morning sickness.” It’s relentless, all-consuming, and for me, it stripped away every ounce of energy, joy, and normalcy during my two pregnancies. It was hospital trips, isolation, guilt, and survival mode. But out of that fog, there were lessons that stuck with me. ✨ You never really know what someone is going through. I’ve learnt to carry that with me every day. The colleague who’s quiet, the friend who cancels last minute, the parent who looks like they’re just holding it together- we have no idea what their unseen battles are. 💛 Compassion matters. Especially the kind we offer ourselves. I had to learn to soften the voice in my head, to ask for help, and to accept that doing my best looked different on different days. (Still something I have to work on!) 🌿 This too shall pass. It became my quiet mantra. And eventually, the clouds did lift. Life returned, not the same- but deeper somehow. I still remind myself of this on the tough days. Nothing lasts forever, and there’s always light up ahead. If you’ve been through HG, or are in the middle of it now- I see you. You are strong beyond words. And if someone asks if you’ve tried ginger- you have my permission to smile politely and go scream into a pillow (when you really just want to punch them in the face 😜) @hyperemesisaustralia @youmeandhg @hgmoms #HyperemesisGravidarumAwareness #ThisTooShallPass #Compassion #MentalHealthMatters #PersonalPost #InternationalHGAwarenessDay
  • Over Easter hubby and I took the family to Tasmania and… wow. Not only is it breathtakingly beautiful but what really stood out was just how well-branded the entire state is. From airport signage to artisan markets, Tasmania knows exactly who it is- and that identity flows through everything. The tone, the visuals, the messaging… it all feels purposeful and unified. Fun fact? Tasmania was the first place in Australia to set up a statutory place-branding authority- basically, a team dedicated to shaping how people feel about the place, not just how it looks. And it shows. They’ve taken things that could be perceived as weakness ‘we’re isolated so everything from here costs more’ and turned them into points of difference and reasons to visit- ‘we are boutique and bespoke and focus on quality over quantity,’ and ‘we have something unique that you can’t find on the mainland.’ The focus on environment and protecting the wilderness is apparent wherever you go- there’s a connection to the land that feels so much stronger than much of mainland Australia, and everything from the signs along the highway, to the towns that incorporate quirky editions to celebrate their smallest residents [the penguin rubbish bins, road markers and giant 3m high penguin in the gorgeous sea-side town of Penguin] there’s a passion for nature that you can’t help but get swept up in. Combine the wilderness and breathtaking scenery with the history of the oldest towns in Australia with the most wonderfully quirky buildings, [and don’t even get me started on @monamuseum - I could do an entire post just on that crazy wonderful place!] we barely scratched the surface, and will not take any convincing to return to this beautiful part of Australia. It’s a brilliant reminder that branding isn’t just for products or businesses—it’s about identity, trust, and connection. Whether you’re a region, a shop, or a solo operator, your brand is the story you’re telling every day. So enjoy a short collection of the many photos and videos from our trip, and thanks to our travel guides and buddies @lorenandsteve - we loved exploring Tasmania with you! We went down for air, and discovered so much more.
  • Are you a small business owner wearing all the hats? 🤯 Struggling with creating captivating and on-brand social media content? You’re not alone! Don’t spend hours trying to come up with content and graphics for your socials- instead, come along to our Canva & Social Media workshop in Toowoomba next week and leave with 5 branded templates just for your biz, an professional audit of your socials, and a myriad of techniques to generate and plan your content. All for a fraction of the cost of custom graphics! With half the tickets already sold, this is your reminder to grab one for yourself! 🌟 Link in bio for more info! #SmallBusiness #SocialMediaHelp #ToowoombaSmallBusiness #ToowoombaEvents #DIYDesign
  • Controversial Tip: it's ok to start DIY with your branding. What?! A Graphic Designer suggesting you DON'T use her services? Hear me out. When you’re launching a business, it’s easy to get caught up in the perfect logo, the perfect brand colours, the perfect website. But here’s the truth—your brand will evolve as your business does. And in the beginning, spending big on branding before you’ve truly figured out your business and its target market, messaging, and long term vision *can* be a mistake. Instead of stalling your launch waiting for perfection, start with something. A simple, clear logo. Stick to text based logos, and steer clear of Canva templates that every man and his beauty salon have used. Pick a few colours that feel right and match your business 'vibe'. Be consistent in your choice of fonts and imagery. Build a website that gets the job done, and your name out there. Then, as your business grows and you understand your audience better, that’s the time to refine and invest in branding that truly represents where you're headed. I’ve seen too many business owners waste time (and money!) worrying about getting it just right before they even have customers or money coming through the door. The truth? Your first version doesn’t have to be forever—it just has to be functional while you find your feet. You may find after you test the waters that your business pivots, or you work out what it is you really want to be doing, and what's the point of investing in expensive branding if it no longer aligns so soon into your business journey? IN SAYING THAT, some businesses WILL benefit from professional branding from the start, especially if they're coming from a position of experience or are in a tried and tested market, or need to ensure they're looking absolutely schmick from the get go. But if you’re hesitating to launch because your branding isn’t perfect yet, take this as your sign to just start. Ugly, simple, DIY—it doesn’t matter. What matters is getting out there, proving your concept, and then refining your branding when the time is right.
  • So it turns out being an Adult/Mum/Business Owner is largely about being tired and Googling stuff am I right?! My Google search history is a thing of great mystery and often hilarity, and whilst the things I've Googled over the years have changed ('Can you die from sleep deprivation?' has turned into 'How to Stop My 8 Year Old Sleep Walking Every Night') I do find that I have a few business searches that keep coming back time and time again. Things like: ❔ Difference between Gross and Net Profit ❔ How to reply to an email without sounding passive-aggressive ❔ A3 Paper Size (why can I never remember this!) ❔ Best Size for Facebook Event Graphics ❔ Is Instagram Down Today? ❔ Best Music To Listen To For Productivity ❔ How Does LinkedIn Work? And don't get me started on how much I use IMDB when watching tv (sorry husband!). What things are you always Googling?
Say hey on Instagram!
You’ve poured your heart into your business, and now you’re ready for a brand that reflects that. You might be feeling stuck with visuals that no longer match your direction, or maybe you’re just starting out and want to get it right from the beginning. You know that branding is more than just a pretty logo- it’s your story, your values, your personality. I work with passionate, soul-led business owners who are ready to invest in branding and design that feels like them and connects with the people they’re here to serve. Whether it is new branding for your biz, a custom website, social media graphics or design for your next event or promotion, I can bring your story to life through thoughtful, strategic design. Stunning brand photos by the amazing @fleurandmaephotography in my home away from home, @empire_theatre 🫶
You’ve poured your heart into your business, and now you’re ready for a brand that reflects that. You might be feeling stuck with visuals that no longer match your direction, or maybe you’re just starting out and want to get it right from the beginning. You know that branding is more than just a pretty logo- it’s your story, your values, your personality. I work with passionate, soul-led business owners who are ready to invest in branding and design that feels like them and connects with the people they’re here to serve. Whether it is new branding for your biz, a custom website, social media graphics or design for your next event or promotion, I can bring your story to life through thoughtful, strategic design. Stunning brand photos by the amazing @fleurandmaephotography in my home away from home, @empire_theatre 🫶
You’ve poured your heart into your business, and now you’re ready for a brand that reflects that. You might be feeling stuck with visuals that no longer match your direction, or maybe you’re just starting out and want to get it right from the beginning. You know that branding is more than just a pretty logo- it’s your story, your values, your personality. I work with passionate, soul-led business owners who are ready to invest in branding and design that feels like them and connects with the people they’re here to serve. Whether it is new branding for your biz, a custom website, social media graphics or design for your next event or promotion, I can bring your story to life through thoughtful, strategic design. Stunning brand photos by the amazing @fleurandmaephotography in my home away from home, @empire_theatre 🫶
You’ve poured your heart into your business, and now you’re ready for a brand that reflects that. You might be feeling stuck with visuals that no longer match your direction, or maybe you’re just starting out and want to get it right from the beginning. You know that branding is more than just a pretty logo- it’s your story, your values, your personality. I work with passionate, soul-led business owners who are ready to invest in branding and design that feels like them and connects with the people they’re here to serve. Whether it is new branding for your biz, a custom website, social media graphics or design for your next event or promotion, I can bring your story to life through thoughtful, strategic design. Stunning brand photos by the amazing @fleurandmaephotography in my home away from home, @empire_theatre 🫶
You’ve poured your heart into your business, and now you’re ready for a brand that reflects that. You might be feeling stuck with visuals that no longer match your direction, or maybe you’re just starting out and want to get it right from the beginning. You know that branding is more than just a pretty logo- it’s your story, your values, your personality. I work with passionate, soul-led business owners who are ready to invest in branding and design that feels like them and connects with the people they’re here to serve. Whether it is new branding for your biz, a custom website, social media graphics or design for your next event or promotion, I can bring your story to life through thoughtful, strategic design. Stunning brand photos by the amazing @fleurandmaephotography in my home away from home, @empire_theatre 🫶
You’ve poured your heart into your business, and now you’re ready for a brand that reflects that. You might be feeling stuck with visuals that no longer match your direction, or maybe you’re just starting out and want to get it right from the beginning. You know that branding is more than just a pretty logo- it’s your story, your values, your personality. I work with passionate, soul-led business owners who are ready to invest in branding and design that feels like them and connects with the people they’re here to serve. Whether it is new branding for your biz, a custom website, social media graphics or design for your next event or promotion, I can bring your story to life through thoughtful, strategic design. Stunning brand photos by the amazing @fleurandmaephotography in my home away from home, @empire_theatre 🫶
You’ve poured your heart into your business, and now you’re ready for a brand that reflects that. You might be feeling stuck with visuals that no longer match your direction, or maybe you’re just starting out and want to get it right from the beginning. You know that branding is more than just a pretty logo- it’s your story, your values, your personality. I work with passionate, soul-led business owners who are ready to invest in branding and design that feels like them and connects with the people they’re here to serve. Whether it is new branding for your biz, a custom website, social media graphics or design for your next event or promotion, I can bring your story to life through thoughtful, strategic design. Stunning brand photos by the amazing @fleurandmaephotography in my home away from home, @empire_theatre 🫶
@birdandbranchdesign
@birdandbranchdesign
•
Follow
You’ve poured your heart into your business, and now you’re ready for a brand that reflects that. You might be feeling stuck with visuals that no longer match your direction, or maybe you’re just starting out and want to get it right from the beginning. You know that branding is more than just a pretty logo- it’s your story, your values, your personality. I work with passionate, soul-led business owners who are ready to invest in branding and design that feels like them and connects with the people they’re here to serve. Whether it is new branding for your biz, a custom website, social media graphics or design for your next event or promotion, I can bring your story to life through thoughtful, strategic design. Stunning brand photos by the amazing @fleurandmaephotography in my home away from home, @empire_theatre 🫶
4 weeks ago
View on Instagram |
1/8
Hi I'm Renae, the designer behind Bird & Branch, and a small business owner myself. I understand the messy middle, the to-do list overwhelm, the perfectionism trap. But I also know how powerful it is when your brand truly feels like you. With a degree in visual arts and communication and over a decade in design, I’ve seen how branding can transform not just how a business looks, but how it’s understood, remembered, and valued. When I'm not designing beautiful brands, you’ll find me running a music shop with my musician husband, parenting two energetic little humans, or indulging my inner nanna with cross-stitch, cuppas, and board games (rules are non-negotiable). I’m a left-handed, trombone-playing introvert with a deep love of storytelling. Writing, art or music, they’re all different ways of telling a story and I love them all, but ultimately they achieve the same thing- emotion and connection. I love working with passionate, values-led business owners who care deeply about what they do and want their branding to reflect that. People with big hearts, thoughtful ideas, and a story worth telling. Does this sound like you? I'd love to help you out!
@birdandbranchdesign
@birdandbranchdesign
•
Follow
Hi I'm Renae, the designer behind Bird & Branch, and a small business owner myself. I understand the messy middle, the to-do list overwhelm, the perfectionism trap. But I also know how powerful it is when your brand truly feels like you. With a degree in visual arts and communication and over a decade in design, I’ve seen how branding can transform not just how a business looks, but how it’s understood, remembered, and valued. When I'm not designing beautiful brands, you’ll find me running a music shop with my musician husband, parenting two energetic little humans, or indulging my inner nanna with cross-stitch, cuppas, and board games (rules are non-negotiable). I’m a left-handed, trombone-playing introvert with a deep love of storytelling. Writing, art or music, they’re all different ways of telling a story and I love them all, but ultimately they achieve the same thing- emotion and connection. I love working with passionate, values-led business owners who care deeply about what they do and want their branding to reflect that. People with big hearts, thoughtful ideas, and a story worth telling. Does this sound like you? I'd love to help you out!
4 weeks ago
View on Instagram |
2/8
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
@birdandbranchdesign
@birdandbranchdesign
•
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Your brand isn’t just a logo or a colour palette - it’s an experience. A feeling. A story waiting to be told. Want branding services with soul, strategy and story at the heart, just like these businesses? Let’s talk.
1 month ago
View on Instagram |
3/8
Today is International Hyperemesis Gravidarum Day. It’s not something I talk about often, but I lived through it- twice. And it was one of the hardest things I’ve ever experienced. HG isn’t just “morning sickness.” It’s relentless, all-consuming, and for me, it stripped away every ounce of energy, joy, and normalcy during my two pregnancies. It was hospital trips, isolation, guilt, and survival mode. But out of that fog, there were lessons that stuck with me. ✨ You never really know what someone is going through. I’ve learnt to carry that with me every day. The colleague who’s quiet, the friend who cancels last minute, the parent who looks like they’re just holding it together- we have no idea what their unseen battles are. 💛 Compassion matters. Especially the kind we offer ourselves. I had to learn to soften the voice in my head, to ask for help, and to accept that doing my best looked different on different days. (Still something I have to work on!) 🌿 This too shall pass. It became my quiet mantra. And eventually, the clouds did lift. Life returned, not the same- but deeper somehow. I still remind myself of this on the tough days. Nothing lasts forever, and there’s always light up ahead. If you’ve been through HG, or are in the middle of it now- I see you. You are strong beyond words. And if someone asks if you’ve tried ginger- you have my permission to smile politely and go scream into a pillow (when you really just want to punch them in the face 😜) @hyperemesisaustralia @youmeandhg @hgmoms #HyperemesisGravidarumAwareness #ThisTooShallPass #Compassion #MentalHealthMatters #PersonalPost #InternationalHGAwarenessDay
Today is International Hyperemesis Gravidarum Day. It’s not something I talk about often, but I lived through it- twice. And it was one of the hardest things I’ve ever experienced. HG isn’t just “morning sickness.” It’s relentless, all-consuming, and for me, it stripped away every ounce of energy, joy, and normalcy during my two pregnancies. It was hospital trips, isolation, guilt, and survival mode. But out of that fog, there were lessons that stuck with me. ✨ You never really know what someone is going through. I’ve learnt to carry that with me every day. The colleague who’s quiet, the friend who cancels last minute, the parent who looks like they’re just holding it together- we have no idea what their unseen battles are. 💛 Compassion matters. Especially the kind we offer ourselves. I had to learn to soften the voice in my head, to ask for help, and to accept that doing my best looked different on different days. (Still something I have to work on!) 🌿 This too shall pass. It became my quiet mantra. And eventually, the clouds did lift. Life returned, not the same- but deeper somehow. I still remind myself of this on the tough days. Nothing lasts forever, and there’s always light up ahead. If you’ve been through HG, or are in the middle of it now- I see you. You are strong beyond words. And if someone asks if you’ve tried ginger- you have my permission to smile politely and go scream into a pillow (when you really just want to punch them in the face 😜) @hyperemesisaustralia @youmeandhg @hgmoms #HyperemesisGravidarumAwareness #ThisTooShallPass #Compassion #MentalHealthMatters #PersonalPost #InternationalHGAwarenessDay
Today is International Hyperemesis Gravidarum Day. It’s not something I talk about often, but I lived through it- twice. And it was one of the hardest things I’ve ever experienced. HG isn’t just “morning sickness.” It’s relentless, all-consuming, and for me, it stripped away every ounce of energy, joy, and normalcy during my two pregnancies. It was hospital trips, isolation, guilt, and survival mode. But out of that fog, there were lessons that stuck with me. ✨ You never really know what someone is going through. I’ve learnt to carry that with me every day. The colleague who’s quiet, the friend who cancels last minute, the parent who looks like they’re just holding it together- we have no idea what their unseen battles are. 💛 Compassion matters. Especially the kind we offer ourselves. I had to learn to soften the voice in my head, to ask for help, and to accept that doing my best looked different on different days. (Still something I have to work on!) 🌿 This too shall pass. It became my quiet mantra. And eventually, the clouds did lift. Life returned, not the same- but deeper somehow. I still remind myself of this on the tough days. Nothing lasts forever, and there’s always light up ahead. If you’ve been through HG, or are in the middle of it now- I see you. You are strong beyond words. And if someone asks if you’ve tried ginger- you have my permission to smile politely and go scream into a pillow (when you really just want to punch them in the face 😜) @hyperemesisaustralia @youmeandhg @hgmoms #HyperemesisGravidarumAwareness #ThisTooShallPass #Compassion #MentalHealthMatters #PersonalPost #InternationalHGAwarenessDay
Today is International Hyperemesis Gravidarum Day. It’s not something I talk about often, but I lived through it- twice. And it was one of the hardest things I’ve ever experienced. HG isn’t just “morning sickness.” It’s relentless, all-consuming, and for me, it stripped away every ounce of energy, joy, and normalcy during my two pregnancies. It was hospital trips, isolation, guilt, and survival mode. But out of that fog, there were lessons that stuck with me. ✨ You never really know what someone is going through. I’ve learnt to carry that with me every day. The colleague who’s quiet, the friend who cancels last minute, the parent who looks like they’re just holding it together- we have no idea what their unseen battles are. 💛 Compassion matters. Especially the kind we offer ourselves. I had to learn to soften the voice in my head, to ask for help, and to accept that doing my best looked different on different days. (Still something I have to work on!) 🌿 This too shall pass. It became my quiet mantra. And eventually, the clouds did lift. Life returned, not the same- but deeper somehow. I still remind myself of this on the tough days. Nothing lasts forever, and there’s always light up ahead. If you’ve been through HG, or are in the middle of it now- I see you. You are strong beyond words. And if someone asks if you’ve tried ginger- you have my permission to smile politely and go scream into a pillow (when you really just want to punch them in the face 😜) @hyperemesisaustralia @youmeandhg @hgmoms #HyperemesisGravidarumAwareness #ThisTooShallPass #Compassion #MentalHealthMatters #PersonalPost #InternationalHGAwarenessDay
Today is International Hyperemesis Gravidarum Day. It’s not something I talk about often, but I lived through it- twice. And it was one of the hardest things I’ve ever experienced. HG isn’t just “morning sickness.” It’s relentless, all-consuming, and for me, it stripped away every ounce of energy, joy, and normalcy during my two pregnancies. It was hospital trips, isolation, guilt, and survival mode. But out of that fog, there were lessons that stuck with me. ✨ You never really know what someone is going through. I’ve learnt to carry that with me every day. The colleague who’s quiet, the friend who cancels last minute, the parent who looks like they’re just holding it together- we have no idea what their unseen battles are. 💛 Compassion matters. Especially the kind we offer ourselves. I had to learn to soften the voice in my head, to ask for help, and to accept that doing my best looked different on different days. (Still something I have to work on!) 🌿 This too shall pass. It became my quiet mantra. And eventually, the clouds did lift. Life returned, not the same- but deeper somehow. I still remind myself of this on the tough days. Nothing lasts forever, and there’s always light up ahead. If you’ve been through HG, or are in the middle of it now- I see you. You are strong beyond words. And if someone asks if you’ve tried ginger- you have my permission to smile politely and go scream into a pillow (when you really just want to punch them in the face 😜) @hyperemesisaustralia @youmeandhg @hgmoms #HyperemesisGravidarumAwareness #ThisTooShallPass #Compassion #MentalHealthMatters #PersonalPost #InternationalHGAwarenessDay
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Today is International Hyperemesis Gravidarum Day. It’s not something I talk about often, but I lived through it- twice. And it was one of the hardest things I’ve ever experienced. HG isn’t just “morning sickness.” It’s relentless, all-consuming, and for me, it stripped away every ounce of energy, joy, and normalcy during my two pregnancies. It was hospital trips, isolation, guilt, and survival mode. But out of that fog, there were lessons that stuck with me. ✨ You never really know what someone is going through. I’ve learnt to carry that with me every day. The colleague who’s quiet, the friend who cancels last minute, the parent who looks like they’re just holding it together- we have no idea what their unseen battles are. 💛 Compassion matters. Especially the kind we offer ourselves. I had to learn to soften the voice in my head, to ask for help, and to accept that doing my best looked different on different days. (Still something I have to work on!) 🌿 This too shall pass. It became my quiet mantra. And eventually, the clouds did lift. Life returned, not the same- but deeper somehow. I still remind myself of this on the tough days. Nothing lasts forever, and there’s always light up ahead. If you’ve been through HG, or are in the middle of it now- I see you. You are strong beyond words. And if someone asks if you’ve tried ginger- you have my permission to smile politely and go scream into a pillow (when you really just want to punch them in the face 😜) @hyperemesisaustralia @youmeandhg @hgmoms #HyperemesisGravidarumAwareness #ThisTooShallPass #Compassion #MentalHealthMatters #PersonalPost #InternationalHGAwarenessDay
4 months ago
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4/8
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Over Easter hubby and I took the family to Tasmania and… wow. Not only is it breathtakingly beautiful but what really stood out was just how well-branded the entire state is. From airport signage to artisan markets, Tasmania knows exactly who it is- and that identity flows through everything. The tone, the visuals, the messaging… it all feels purposeful and unified. Fun fact? Tasmania was the first place in Australia to set up a statutory place-branding authority- basically, a team dedicated to shaping how people feel about the place, not just how it looks. And it shows. They’ve taken things that could be perceived as weakness ‘we’re isolated so everything from here costs more’ and turned them into points of difference and reasons to visit- ‘we are boutique and bespoke and focus on quality over quantity,’ and ‘we have something unique that you can’t find on the mainland.’ The focus on environment and protecting the wilderness is apparent wherever you go- there’s a connection to the land that feels so much stronger than much of mainland Australia, and everything from the signs along the highway, to the towns that incorporate quirky editions to celebrate their smallest residents [the penguin rubbish bins, road markers and giant 3m high penguin in the gorgeous sea-side town of Penguin] there’s a passion for nature that you can’t help but get swept up in. Combine the wilderness and breathtaking scenery with the history of the oldest towns in Australia with the most wonderfully quirky buildings, [and don’t even get me started on @monamuseum - I could do an entire post just on that crazy wonderful place!] we barely scratched the surface, and will not take any convincing to return to this beautiful part of Australia. It’s a brilliant reminder that branding isn’t just for products or businesses—it’s about identity, trust, and connection. Whether you’re a region, a shop, or a solo operator, your brand is the story you’re telling every day. So enjoy a short collection of the many photos and videos from our trip, and thanks to our travel guides and buddies @lorenandsteve - we loved exploring Tasmania with you! We went down for air, and discovered so much more.
4 months ago
View on Instagram |
5/8
Are you a small business owner wearing all the hats? 🤯 Struggling with creating captivating and on-brand social media content? You’re not alone! Don’t spend hours trying to come up with content and graphics for your socials- instead, come along to our Canva & Social Media workshop in Toowoomba next week and leave with 5 branded templates just for your biz, an professional audit of your socials, and a myriad of techniques to generate and plan your content. All for a fraction of the cost of custom graphics! With half the tickets already sold, this is your reminder to grab one for yourself! 🌟 Link in bio for more info! #SmallBusiness #SocialMediaHelp #ToowoombaSmallBusiness #ToowoombaEvents #DIYDesign
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Are you a small business owner wearing all the hats? 🤯 Struggling with creating captivating and on-brand social media content? You’re not alone! Don’t spend hours trying to come up with content and graphics for your socials- instead, come along to our Canva & Social Media workshop in Toowoomba next week and leave with 5 branded templates just for your biz, an professional audit of your socials, and a myriad of techniques to generate and plan your content. All for a fraction of the cost of custom graphics! With half the tickets already sold, this is your reminder to grab one for yourself! 🌟 Link in bio for more info! #SmallBusiness #SocialMediaHelp #ToowoombaSmallBusiness #ToowoombaEvents #DIYDesign
5 months ago
View on Instagram |
6/8
Controversial Tip: it's ok to start DIY with your branding. What?! A Graphic Designer suggesting you DON'T use her services? Hear me out. When you’re launching a business, it’s easy to get caught up in the perfect logo, the perfect brand colours, the perfect website. But here’s the truth—your brand will evolve as your business does. And in the beginning, spending big on branding before you’ve truly figured out your business and its target market, messaging, and long term vision *can* be a mistake. Instead of stalling your launch waiting for perfection, start with something. A simple, clear logo. Stick to text based logos, and steer clear of Canva templates that every man and his beauty salon have used. Pick a few colours that feel right and match your business 'vibe'. Be consistent in your choice of fonts and imagery. Build a website that gets the job done, and your name out there. Then, as your business grows and you understand your audience better, that’s the time to refine and invest in branding that truly represents where you're headed. I’ve seen too many business owners waste time (and money!) worrying about getting it just right before they even have customers or money coming through the door. The truth? Your first version doesn’t have to be forever—it just has to be functional while you find your feet. You may find after you test the waters that your business pivots, or you work out what it is you really want to be doing, and what's the point of investing in expensive branding if it no longer aligns so soon into your business journey? IN SAYING THAT, some businesses WILL benefit from professional branding from the start, especially if they're coming from a position of experience or are in a tried and tested market, or need to ensure they're looking absolutely schmick from the get go. But if you’re hesitating to launch because your branding isn’t perfect yet, take this as your sign to just start. Ugly, simple, DIY—it doesn’t matter. What matters is getting out there, proving your concept, and then refining your branding when the time is right.
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Controversial Tip: it's ok to start DIY with your branding. What?! A Graphic Designer suggesting you DON'T use her services? Hear me out. When you’re launching a business, it’s easy to get caught up in the perfect logo, the perfect brand colours, the perfect website. But here’s the truth—your brand will evolve as your business does. And in the beginning, spending big on branding before you’ve truly figured out your business and its target market, messaging, and long term vision *can* be a mistake. Instead of stalling your launch waiting for perfection, start with something. A simple, clear logo. Stick to text based logos, and steer clear of Canva templates that every man and his beauty salon have used. Pick a few colours that feel right and match your business 'vibe'. Be consistent in your choice of fonts and imagery. Build a website that gets the job done, and your name out there. Then, as your business grows and you understand your audience better, that’s the time to refine and invest in branding that truly represents where you're headed. I’ve seen too many business owners waste time (and money!) worrying about getting it just right before they even have customers or money coming through the door. The truth? Your first version doesn’t have to be forever—it just has to be functional while you find your feet. You may find after you test the waters that your business pivots, or you work out what it is you really want to be doing, and what's the point of investing in expensive branding if it no longer aligns so soon into your business journey? IN SAYING THAT, some businesses WILL benefit from professional branding from the start, especially if they're coming from a position of experience or are in a tried and tested market, or need to ensure they're looking absolutely schmick from the get go. But if you’re hesitating to launch because your branding isn’t perfect yet, take this as your sign to just start. Ugly, simple, DIY—it doesn’t matter. What matters is getting out there, proving your concept, and then refining your branding when the time is right.
7 months ago
View on Instagram |
7/8
So it turns out being an Adult/Mum/Business Owner is largely about being tired and Googling stuff am I right?! My Google search history is a thing of great mystery and often hilarity, and whilst the things I've Googled over the years have changed ('Can you die from sleep deprivation?' has turned into 'How to Stop My 8 Year Old Sleep Walking Every Night') I do find that I have a few business searches that keep coming back time and time again. Things like: ❔ Difference between Gross and Net Profit ❔ How to reply to an email without sounding passive-aggressive ❔ A3 Paper Size (why can I never remember this!) ❔ Best Size for Facebook Event Graphics ❔ Is Instagram Down Today? ❔ Best Music To Listen To For Productivity ❔ How Does LinkedIn Work? And don't get me started on how much I use IMDB when watching tv (sorry husband!). What things are you always Googling?
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So it turns out being an Adult/Mum/Business Owner is largely about being tired and Googling stuff am I right?! My Google search history is a thing of great mystery and often hilarity, and whilst the things I've Googled over the years have changed ('Can you die from sleep deprivation?' has turned into 'How to Stop My 8 Year Old Sleep Walking Every Night') I do find that I have a few business searches that keep coming back time and time again. Things like: ❔ Difference between Gross and Net Profit ❔ How to reply to an email without sounding passive-aggressive ❔ A3 Paper Size (why can I never remember this!) ❔ Best Size for Facebook Event Graphics ❔ Is Instagram Down Today? ❔ Best Music To Listen To For Productivity ❔ How Does LinkedIn Work? And don't get me started on how much I use IMDB when watching tv (sorry husband!). What things are you always Googling?
7 months ago
View on Instagram |
8/8

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